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Brandwashed : tricks companies use to manipulate our minds and persuade us to buy  Cover Image Book Book

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom.

Record details

  • ISBN: 9780385531733 (hc) :
  • Physical Description: xi, 291 p. ; 25 cm.
  • Edition: 1st ed.
  • Publisher: New York : Crown Business, c2011.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Subject: Brand choice > Psychological aspects.
Consumer behavior.
Consumers > Psychology.
Marketing > Psychological aspects.
Neuromarketing.

Available copies

  • 1 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Stroud Branch 658.8343 Lin 31681002254076 NONFIC Available -

MARTIN LINDSTROM was voted one of the World's 100 Most Influential people of 2009 by Time magazine. Among the globe's foremost marketers--now turned consumer advocate--Lindstrom has advised top executives at companies such as McDonald's Corporation, Procter & Gamble, and Microsoft. His book, Buyology, was a New York Times and Wall Street Journal bestseller and voted "Pick of the Year" by USA Today. He is also chairman and co-founder of Buyology Inc.


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