More guerrilla marketing research : asking the right people, the right questions, the right way and effectively using the answers to make more money / Robert J. Kaden, Gerald Linda and Jay Conrad Levinson.
Record details
- ISBN: 9780749455477
- Physical Description: xviii, 349 p.
- Publisher: London ; Kogan Page Limited, c2009.
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references and index. |
Search for related items by subject
Subject: | Marketing research. Small business > Management. Success in business. |
LDR | 00620cam a2200205Ka 4500 | ||
---|---|---|---|
001 | 128696 | ||
003 | TSUGA | ||
005 | 20111124210708.0 | ||
008 | 070101s2009 enk eng d | ||
020 | B | B. | ‡a9780749455477 |
090 | B | B. | ‡a658.83 Kad |
100 | 1 | B. | ‡aKaden, Robert. |
245 | 1 | 0. | ‡aMore guerrilla marketing research : ‡basking the right people, the right questions, the right way and effectively using the answers to make more money / ‡cRobert J. Kaden, Gerald Linda and Jay Conrad Levinson. |
260 | 0 | B. | ‡aLondon ; ‡bKogan Page Limited, ‡cc2009. |
300 | B | B. | ‡axviii, 349 p. |
504 | B | B. | ‡aIncludes bibliographical references and index. |
650 | B | 0. | ‡aMarketing research. |
650 | B | 0. | ‡aSmall business ‡xManagement. |
650 | B | 0. | ‡aSuccess in business. |
700 | 1 | B. | ‡aLinda, Gerald. |
700 | 1 | . | ‡aLevinson, Jay Conrad. |
901 | . | ‡aAUTOGENERATED-5586 ‡bAUTOGEN ‡c128696 ‡tbiblio ‡sSystem Local |