Book
Hidden persuasion : 33 psychological influence techniques in advertising / [Marc] Andrews, [Matthijs] van Leeuwen & [Rick] van Baaren. --
Record details
- ISBN: 9063693141
- ISBN: 9789063693145
- Physical Description: 191 p. : ill. (chiefly col.) ; 25 cm.
- Publisher: Amsterdam : BIS Publishers, c2013.
Content descriptions
| Bibliography, etc. Note: | Includes bibliographical references. |
| Immediate Source of Acquisition Note: | LSC 56.50 |
Search for related items by subject
| Subject: | Advertising > Psychological aspects. Advertising > Case studies. |
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Lakeshore Branch | 659.1019 And | 31681002588028 | NONFIC | Available | - |
| LDR | 00811cam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 170922 | ||
| 003 | TSUGA | ||
| 005 | 20150924180820.0 | ||
| 008 | 130919s2013 ne a e b 000 0 eng d | ||
| 020 | . | ‡a9063693141 | |
| 020 | . | ‡a9789063693145 | |
| 090 | . | ‡a659.1019 And | |
| 100 | 1 | . | ‡aAndrews, Marc, ‡d1978- |
| 245 | 1 | 0. | ‡aHidden persuasion : ‡b33 psychological influence techniques in advertising / ‡c[Marc] Andrews, [Matthijs] van Leeuwen & [Rick] van Baaren. -- |
| 260 | . | ‡aAmsterdam : ‡bBIS Publishers, ‡cc2013. | |
| 300 | . | ‡a191 p. : ‡bill. (chiefly col.) ; ‡c25 cm. | |
| 504 | . | ‡aIncludes bibliographical references. | |
| 541 | . | ‡aLSC ‡h56.50 | |
| 650 | 0 | 0. | ‡aAdvertising ‡xPsychological aspects. |
| 650 | 0. | ‡aAdvertising ‡vCase studies. | |
| 700 | 1 | . | ‡aBaaren, Rickert Bart van, ‡d1975- |
| 700 | 1 | . | ‡aLeeuwen, Mattheis Lars van, ‡d1980- |
| 852 | . | ‡aOSTRO ‡bINNISFILla ‡h659.1019 And | |
| 901 | . | ‡a1607793 ‡bSystem Local ‡c170922 ‡tbiblio ‡soclc | |
