One perfect pitch : how to sell your idea, your product, your business-- or yourself / Marie Perruchet.
Record details
- ISBN: 0071837590
- ISBN: 9780071837590
- Physical Description: xi, 230 pages
- Publisher: New York : McGraw-Hill Education, [2016]
- Copyright: ©2016
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references, Internet addresses and index. |
Formatted Contents Note: | Introduction: storytelling: a skill that sells -- Sincere storytelling -- Build your story -- The one-minute pitch -- Know your audience -- Pitch perfect: bringing it all together -- Conclusion. |
Immediate Source of Acquisition Note: | LSC 31.95 |
Search for related items by subject
Subject: | Marketing. Storytelling. New products > Marketing. New business enterprises. Entrepreneurship. |
Available copies
- 1 of 1 copy available at Tsuga Consortium.
Holds
- 0 current holds with 1 total copy.
Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
---|---|---|---|---|---|
Lakeshore Branch | 658.85 Per | 31681020003083 | NONFIC | Available | - |
- McGraw Hill
Whatâs YOUR story?
In the hypercompetitive world of Silicon Valley, this question has replaced âWhatâs your pitch?â Itâs another way of asking, âWho are you?â
The art of the pitch is nothing short of a survival skill. If an entrepreneur canât convince an investor in 10 minutes that a business idea has potential, that is often the end of it. If a project manager in a large enterprise canât win support from other stakeholders, his or her project is at risk. You always need to be selling yourself, pitching your partners or your clients to work with you, or pitching what makes your new business an exciting and worthwhile investment.Â
You may not realize it right now, but you do have a one-of-a-kind story to tell, one that makes you stand out from everyone elseâa unique tale that makes you, your product, or your business unforgettable. In One Perfect Pitch, Marie Perruchet will help you discover it, hone it, and present it, so that you get buy-in from colleagues and potential investors. Learn:
â¢Â How to mine the worst experiences of your life for your pitch
â¢Â How to tell me, show me, and sign me up in one minute
â¢Â How to make a good impression through any medium
â¢Â The dos and donâts of pitching etiquetteâand how to correct common mistakes
â¢Â The unspoken rules in Silicon ValleyA former mentor at 500 Startups, where she was a pitching coach to world-changing companies at one of the largest incubators in the U.S., Perruchet shares her proven methodology, insider advice, and hands-on exercises. She provides a step-by-step framework that ensures you are pitch perfect whenever you need to sell an idea, a product, a businessâor yourself.
Marie Perruchet is the founder of One Perfect Pitch, a San Francisco-based consulting firm. Drawing on her experience as a BBC journalist and news correspondent, she works with business executives to shape their stories and deliver effective pitches. As a former mentor at 500 Startups, the largest accelerator program in the U.S., she helped prepare startup founders and entrepreneurs for Demo Day, when they pitch venture capital funds and angel investors. Her clients include multinationals, tech incubators and accelerators, startup founders and entrepreneurs, and portfolio companies. Perruchet also coaches C-level executives from around the world and has been featured in the Wall Street Journal, Marie Claire, and Le Monde.