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Profitable podcasting : grow your business, expand your platform, and build a nation of true fans  Cover Image Book Book

Profitable podcasting : grow your business, expand your platform, and build a nation of true fans / Stephen Woessner.

Record details

  • ISBN: 0814438288 (pbk.)
  • ISBN: 9780814438282 (pbk.)
  • Physical Description: xi, 258 pages : illustrations
  • Publisher: New York : AMACOM, [2018]

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references, Internet addresses and index.
Formatted Contents Note:
Introduction: How a podcast can be your Trojan horse of selling -- Overcome your biggest obstacles to success -- Take your vitals -- System overview--your recipe for success -- Grow your revenue -- Expand your platform -- Build your nation of true fans -- Your avatar, Dream 50, and my $2 million mistake -- Stage 1: Strategic planning and production kickoff -- Stage 2: Guest experience and website groundwork -- Stage 3: Audio intros, outros, and design -- Stage 4: Social media, recording software, and first round of guest interviews -- Stage 5: Final website content and show notes -- Stage 6: Equipment, software, and editing your interviews --Stage 7: Launch strategy : how to reach the top of iTunes -- How to be an excellent host -- How to attract sponsorships -- Getting it all done : recruit rock star unpaid interns -- Epilogue: Don't quit--win the Oscar instead -- Appendix: Success stories from business owners -- Notes.
Immediate Source of Acquisition Note:
LSC 31.95
Subject: Internet marketing.
Podcasting.

Available copies

  • 1 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Lakeshore Branch 658.872 Woe 31681020059069 NONFICPBK Available -

  • American Management Association
    When nearly every business has a blog, it's tough to make yours stand out. But did you know there's a much better tool for spreading influence and generating revenue--one with far less competition? Podcasting offers rich opportunities, especially if you get in early and do it right. Author and CEO Stephen Woessner wants to share with you the secrets he learned in podcasting while building a $2 million venture from scratch.Profitable Podcasting lays out the precise formula Woessner has learned from experience to be necessary for creating, launching, marketing, and monetizing podcasts in any industry. Packed with priceless production help, software recommendations, web and social strategies, schedules, checklists, and examples, this indispensable guide explains exactly how to:• Choose the ideal format for the type of show you are producing• Get the best guests• Create intriguing interview questions• Record and edit like a pro• Maximize buzz for the launch• Secure generous sponsorship• Achieve top rankings fast• And more!Don’t let the tech side of this incredible marketing and sales outlet scare you away from the lucrative awards that await you once you conquer the short learning curve. With this all-inclusive guide navigating you through every step, you will reach the payoff quickly and painlessly.
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  • Thomas Nelson

    Did you know there's a much better tool for spreading influence and generating revenue--one with far less competition? Podcasting offers rich opportunities, especially if you get in early and do it right.

    Author and CEO Stephen Woessner wants to share with you the secrets he learned in podcasting while building a $2 million venture from scratch. Profitable Podcasting lays out the precise formula Woessner has learned from experience to be necessary for creating, launching, marketing, and monetizing podcasts in any industry.

    Packed with priceless production help, software recommendations, web and social strategies, schedules, checklists, and examples, this indispensable guide explains exactly how to:

    • Choose the ideal format for the type of show you are producing
    • Get the best guests
    • Create intriguing interview questions
    • Record and edit like a pro
    • Maximize buzz for the launch
    • Secure generous sponsorship
    • Achieve top rankings fast

    Don’t let the tech side of this incredible marketing and sales outlet scare you away from the lucrative awards that await you once you conquer the short learning curve. With Profitable Podcasting navigating you through every step, you will reach the payoff quickly and painlessly.

  • Thomas Nelson
    If done right, the money and influence that can be made in podcasting is simply too much to pass up. Discover the secrets many have ignored!

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