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The startup way : how modern companies use entrepreneurial mangement to transform culture and drive long-term growth  Cover Image Book Book

The startup way : how modern companies use entrepreneurial mangement to transform culture and drive long-term growth / Eric Ries.

Ries, Eric, 1978- (author.).

Record details

  • ISBN: 9781101903209 (hardcover)
  • Physical Description: ix, 390 pages : illustrations ; 22 cm
  • Edition: First edition.
  • Publisher: New York : Currency, [2017]

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Subject: New business enterprises.
Management.
Organizational effectiveness.

Available copies

  • 1 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Lakeshore Branch 658.11 Rie 31681010074417 NONFIC Available -

  • Baker & Taylor
    Discusses how entrepreneurial principles can be used by businesses of all kinds to grow revenues, drive innovation, and transform themselves into modern organizations.
  • Baker & Taylor
    The author of The Lean Startup reveals how established corporations and major enterprises can use his techniques to reinvigorate their companies and operations for better innovation and growth.
  • Random House, Inc.
    Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century.  

    In The Lean Startup, Eric Ries laid out the practices of successful startups – building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio.

    Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes  and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.

Additional Resources