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Frenemies : the epic disruption of the ad business (and everything else)  Cover Image Book Book

Frenemies : the epic disruption of the ad business (and everything else) / Ken Auletta.

Auletta, Ken, (author.).

Record details

  • ISBN: 9780735220867 (hardcover)
  • Physical Description: 358 pages : illustrations ; 25 cm
  • Publisher: New York : Penguin Press, [2018]

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Subject: Advertising agencies > History.
Advertising > History.
Marketing > History.

Available copies

  • 1 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Cookstown Branch 659.10973 Aul 31681010103851 NONFIC Available -

Ken Auletta has written the Annals of Communications column for The New Yorker since 1992. He is the author of twelve books, including Three Blind Mice: How the TV Networks Lost Their Way; Greed and Glory on Wall Street: The Fall of The House of Lehman; and World War 3.0: Microsoft and Its Enemies. In naming him America's premier media critic, the Columbia Journalism Review said, "no other reporter has covered the new communications revolution as thoroughly as has Auletta." He lives in Manhattan with his wife.


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