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Black market : an insider's journey into the high-stakes world of college basketball  Cover Image Book Book

Black market : an insider's journey into the high-stakes world of college basketball / Merl Code.

Code, Merl, (author.).

Summary:

A former college basketball player and shoe rep for Nike details his experience of the dark underworld of college basketball, revealing how profit-driven sports programs exploit athletes and circumvent the NCAA's amateurism rules through the use of corporate sponsorships.

Available copies

  • 1 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Lakeshore Branch 796.323630973 Cod 31681010267615 NONFIC Available -

  • Baker & Taylor
    A former college basketball player and shoe rep for Nike details his experience of the dark underworld of college basketball, revealing how profit-driven sports programs exploit athletes and circumvent the NCAA's amateurism rules through the use of corporate sponsorships.
  • Harlequin
    From a former college basketball player and Executive at Nike, a "riveting" (Sports Illustrated) insider's account into the business of college basketball exposes the corrupt and racist systems that exploit young athletes and offers a new way forward

    For Merl Code, basketball was life.

    In college he played point guard for Clemson before turning pro. Later, when he pivoted to marketing, he found himself thrust into a startling world of profit-driven college basketball programs. He realized that the NCAA's amateurism rules could be used to exploit young athletes, and athletes of color in particular.
     
    Now, for the first time, Code will share his side of the explosive story of college basketball's dark reality—a system that begins with young talent in AAU programs and culminates at the highest levels of the NBA.
     
    Propulsive, urgent, and eye-opening, Black Market exposes the truth to offer a more just way forward for both colleges and athletes.

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