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Surrounded by idiots : the four types of human behavior and how to effectively communicate with each in business (and in life)  Cover Image Book Book

Surrounded by idiots : the four types of human behavior and how to effectively communicate with each in business (and in life) / Thomas Erikson ; translated by Martin Pender and Rod Bradbury.

Erikson, Thomas, 1965- (author.). Bradbury, Rod, (translator.). Pender, Martin, (translator.). Erikson, Thomas, 1965- translation of: Omgiven av idioter. English. (Added Author).

Summary:

Erikson explains that there are four key behavior types that define how we interact with and perceive the people around us. Reds are dominant and commanding, Yellows are social and optimistic, Greens are laid back and friendly, and Blues are analytical and precise. Understanding someone's pattern of behavior is the key to successful communication. Erikson provides practical advice for interacting with people based on their color profiles. -- adapted from jacket.

Record details

  • ISBN: 9781250179937 (trade paperback)
  • Physical Description: xv, 282 pages : illustrations ; 21 cm
  • Edition: First St. Martin's Essentials paperback edition.
  • Publisher: New York, NY : St. Martin's Essentials, 2020.

Content descriptions

General Note:
"First published in Sweden as Omgiven av idioter by HOI"--Title page verso.
Includes index.
Formatted Contents Note:
Foreword / by David Bonnstetter -- Introduction: The man who was surrounded by idiots -- Communication happens on the listener's terms -- Why are we the way we are? -- An introduction to the system -- Red behavior: how to recognize a real alpha and avoid getting in his way -- Yellow behavior: how to recognize someone whose head is in the clouds and get him back to reality again -- Green behavior: why change is so difficult and how to get around it -- Blue behavior: in pursuit of perfection -- No one is completely perfect: strengths and weaknesses -- Learning new things: how to use what you've learned -- Body language: why how you move matters: how do you really look? -- A real-life example: the company party-- how to understand everyone you meet -- Adaptation: how to handle idiots (i.e., everyone who isn't like you) -- How to deliver really bad news: the challenge of speaking your mind -- Who gets along and why it works: group dynamics at their finest -- Written communication: how to evaluate someone when you can't meet in person -- What makes us as mad as hell?: temperament can reveal everything about a person -- Stress factors and energy thieves: what is stress? -- A short reflection through history: people have always been like this -- Voices from real life -- A quick little quiz to see what you've learned -- A final example from everyday life: perhaps the most enlightening team project in the history of the world.
Language Note:
In English, translated from the Swedish.
Subject: Communication in organizations.
Communication > Psychological aspects.
Communicative competence.
Communication > Social aspects.

Available copies

  • 0 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Lakeshore Branch 302.2 Eri 31681010283059 NONFICPBK Checked out 10/21/2025

  • Baker & Taylor
    Breaks the four behavior types into colors, reds who are dominant, yellows who are optimistic, greens who are friendly, and blues who are analytical, and explains how to identify and interact with each type of person.
  • McMillan Palgrave

    Do you ever think you’re the only one making any sense? Or tried to reason with your partner with disastrous results? Do long, rambling answers drive you crazy? Or does your colleague’s abrasive manner rub you the wrong way?

    You are not alone. After a disastrous meeting with a highly successful entrepreneur, who was genuinely convinced he was ‘surrounded by idiots’, communication expert and bestselling author, Thomas Erikson dedicated himself to understanding how people function and why we often struggle to connect with certain types of people.

    Surrounded by Idiots is an international phenomenon, selling over 1.5 million copies worldwide. It offers a simple, yet ground-breaking method for assessing the personalities of people we communicate with – in and out of the office – based on four personality types (Red, Blue, Green and Yellow), and provides insights into how we can adjust the way we speak and share information.

    Erikson will help you understand yourself better, hone communication and social skills, handle conflict with confidence, improve dynamics with your boss and team, and get the best out of the people you deal with and manage. He also shares simple tricks on body language, improving written communication, advice on when to back away or when to push on, and when to speak up or shut up. Packed with ‘aha!’ and ‘oh no!’ moments, Surrounded by Idiots will help you understand and communicate with those around you, even people you currently think are beyond all comprehension.

    And with a bit of luck you can also be confident that the idiot out there isn’t you!


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