The tipping point : how little things can make a big difference / Malcolm Gladwell.
Record details
- ISBN: 9780316346627 (paperback)
- Physical Description: xii, 301 pages ; 21 cm
- Edition: First Back Bay paperback edition.
- Publisher: Boston : Back Bay Books, [2002]
- Copyright: ©2000
Content descriptions
| General Note: | Originally published in hardcover by Little, Brown 2000. "With a new afterword by the author"--Cover. |
| Bibliography, etc. Note: | Includes bibliographical references and index. |
| Formatted Contents Note: | The three rules of epidemics -- The law of the few : connectors, mavens, and salesmen -- The stickiness factor : Sesame Street, Blue's Clues, and the educational virus -- The power of context (part one) : Bernie Goetz and the rise and fall of New York City crime -- The power of context (part two) : the magic number one hundred and fifty -- Case study : rumors, sneakers, and the power of translation -- Case study : suicide, smoking, and the search for the unsticky cigarette -- Conclusion : focus, test, and believe. |
Search for related items by subject
| Subject: | Social psychology. Contagion (Social psychology) Causation. Context effects (Psychology) |
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Lakeshore Branch | 302 Gla | 31681010288678 | NONFICPBK | Available | - |
Malcolm Gladwell is the author of five New York Times bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, and David and Goliath. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts Revisionist History, which reconsiders things both overlooked and misunderstood, and Broken Record, where he, Rick Rubin, and Bruce Headlam interview musicians across a wide range of genres. Gladwell has been included in the Time 100 Most Influential People list and touted as one of Foreign Policy's Top Global Thinkers.