The geek way : the radical mindset that drives extraordinary results

McAfee, Andrew (author.). Hoffman, Reid, (writer of foreword.).

Summary: "We're living in a time of amazing technological innovation, but we're not paying enough attention to one of the most important innovations of all-one that's going to be a wellspring of progress for a long time to come. This innovation lies with the company itself-the collection of people and assets brought together to create goods and services and bring them to market. And, as Andrew McAfee persuasively argues, this new model is pioneered by geeks who are instituting a radical new mindset, shifting the paradigm of what a business can-and should-be"--

Record details

ISBN: 9780316436700 (hardcover)
Physical Description: print
325 pages : illustrations, charts ; 25 cm
Edition: First North American edition.
Publisher: New York : Little, Brown and Company, 2023.

Content descriptions

Bibliography, etc. Note:

Includes bibliographical references and index.

Formatted Contents Note:

Foreword by Reid Hoffman -- Introduction : the misunderstood revolution -- The fourfold path to geekdom -- Dialed in : the performance and culture of geek companies -- Ultra and ultimate : a new way to think about us -- Science : the press secretary versus the iron rule -- Ownership : tearing down the giant machinery operated by dwarves -- Speed : from lying to learning -- Openness : a better business model -- Conclusion : vitality, if not immortality.