"The unlikely story of a bunch of small-town Canadian punks who conquered the global music industry. After punk found commercial success in the '90s, with bands like Green Day, the Offspring, and Blink-182, a new wave of punk bands emerged, each embodying the DIY spirit of the movement in their own way. While Southern California remained the spiritual home of punk rock in the early 2000s, an unexpected influx of eager punks from Canada took the world by storm, changing the genre forever. Drawing on exclusive interviews and personal stories from nine artists of the era, In Too Deep explores how Canada became the improbable birthplace of a new age of punk icons. Covering the rowdy punk rock of Gob and Sum 41, the arena-sized ambitions of Simple Plan and Marianas Trench, the reinvention of the popstar by Avril Lavigne and Fefe Dobson, and the quest to bring hardcore into the mainstream by Billy Talent, Silverstein, and Alexisonfire, In Too Deep traces the evolution of a music scene that challenged notions of who and what should be considered punk while helping to define Millennial culture as some of their generation's first superstars."-- Provided by publisher.