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This I know : marketing lessons from under the influence / by O'Reilly, Terry,1959-author.;
Includes bibliographical references and index."Canada's most famous ad man spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they--and anyone with something to sell--ever wanted to know. Following his bestselling Age of Persuasion, O'Reilly collects a lifetime of marketing wisdom into an indispensable guide to competing for your customers' attention. From understanding what business you're really in and foregoing the extra mile in favour of the extra inch, to the benefits of counterintuitive thinking and knowing an opportunity when you see one, This I Know will help anyone understand the fundamentals of good marketing strategy and building the relationships that turn good marketing into great results, no matter how big or small your budget."--
Subjects: Small business marketing.; Small business; Advertising.;
Available copies: 1 / Total copies: 1
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Entrepreneur magazine's ultimate guide to Google AdWords : access 1 billion people in 10 minutes, double your website traffic overnight, build a profitable ad campaign today--from scratch / by Marshall, Perry S.; Rhodes, Mike,1970-; Todd, Bryan.;
LSC
Subjects: Google AdWords.; Internet advertising.; Web search engines.;
Available copies: 1 / Total copies: 1
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No relation : a novel / by Fallis, Terry,author.;
"This is the story of a young copywriter in New York City. He's worked at the same agency for fifteen years, and with a recent promotion under his belt, life is good. Then, one morning this copywriter finds himself unceremoniously fired from his job, and after he catches his live-in girlfriend moving out of their apartment a couple hours later, he's also single. Believe it or not, these aren't the biggest problems in this copywriter's life. There's something bigger, something that has been haunting him his whole life, something that he'll never be able to shake. Meet Earnest Hemmingway. What's in a name? Well, if you share your moniker with the likes of some of the most revered, infamous, and sometimes dreaded names in history, plenty. This is Earnest's lifelong plight, but something more recent is on his plate: His father is pressuring him to come home and play an active role in running the family clothing business. And as a complex familial battle plays out, Earnest's inherited name leads him in unexpected directions. Wry, clever, and utterly engaging, No Relation is Terry Fallis at the top of his form"--Provided by publisher.
Subjects: Humorous stories.; Advertising agencies; Families;
Available copies: 1 / Total copies: 1
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While we were dating / by Guillory, Jasmine,author.;
"Two people realize that it's no longer an act when they veer off-script in this sizzling romantic comedy by New York Times bestselling author Jasmine Guillory. Ben Stephens has never bothered with serious relationships. He has plenty of casual dates to keep him busy, family drama he's trying to ignore, and his advertising job to focus on. When Ben lands a huge ad campaign featuring movie star Anna Gardiner, however, it's hard to keep it purely professional. Anna is not just gorgeous and sexy, she's also down-to-earth and considerate, and he can't help flirting a little ... Anna Gardiner is on a mission: to make herself a household name, and this ad campaign will be a great distraction while she waits to hear if she's booked her next movie. However, she didn't expect Ben Stephens to be her biggest distraction. She knows mixing business with pleasure never works out, but why not indulge in a harmless flirtation? But their lighthearted banter takes a turn for the serious when Ben helps Anna with a family emergency, and they reveal truths about themselves to each other, truths they've barely shared with those closest to them. When the opportunity comes to turn their real-life fling into something more for the Hollywood spotlight, will Ben be content to play the background role in Anna's life and leave when the cameras stop rolling? Or could he be the leading man she needs to craft their own Hollywood ending?"--
Subjects: Romance fiction.; Actresses; Advertising executives; Deception; Man-woman relationships;
Available copies: 2 / Total copies: 2
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The YouTube effect [videorecording] / by Hurd, Gale Anne,film producer.; Winter, Alex,1965-film director,screenwriter,film producer.; Zipper, Glen,film producer.; Drafthouse Films,publisher.;
Director Alex Winter explores the ascension and acceleration of YouTube; a video-sharing website that started with humble origins and has gone on to change how we experience the world. With exclusive access to some of YouTube's biggest stars; the film presents an eye-opening and troubling look at the platform now so powerfully embedded in our lives.E.Closed-captioned for the hearing impaired.DVD ; wide screen presentation ; Dolby Digital 5.1, Dolby Digital 2.0.
Subjects: Video recordings for the hearing impaired.; Documentary films.; Feature films.; Nonfiction films.; YouTube (Electronic resource); Internet advertising; Internet users; Internet videos;
For private home use only.
Available copies: 0 / Total copies: 1
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Mad men. [videorecording] / by Abraham, Phil.; Hamm, Jon,1971-; Moss, Elisabeth,1983-; Slattery, John,1963-; Weiner, Matthew.; Alliance Atlantis Vivafilm.; Alliance Films.; Lions Gate Films.; Lions Gate Television (Firm);
Disc 1: Episode 1: A little kiss -- Episode 2: A little kiss part 2 -- Episode 3: Tea leaves.Disc 2: Episode 4: Mystery date -- Episode 5: Signal 30 -- Episode 6: Far away places.Disc 3: Episode 7: At the Codfish Ball -- Episode 8: Lady Lazarus -- Episode 9: Dark shadows.Disc 4: Episode 10: Christmas Waltz -- The other Woman -- Commissions and fees -- The phantom.Elisabeth Moss, John Slattery, Jon Hamm, Christina Hendricks, Vincent Kartheiser.Mad Men is back and plunges into the seductive and intriguing world of Sterling Cooper Draper Pryce. Jon Hamm and the rest of the award-winning cast continue to mesmerize as they adapt .to changing times, social revolution, and a radical world. Lust is back. Adultery is back. Deception is back.Canadian Home Video Rating: 14A.DVD, region 1, 16 x 9 widescreen presentation ; 5.1 Dolby digital.
Subjects: Advertising agencies; Advertising campaigns; Executives; Man-woman relationships; Nineteen sixties; Television programs.; Video recordings for the hearing impaired.;
© c2012., Lionsgate ; Distributed by Alliance Films,
Available copies: 1 / Total copies: 1
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Mad men. [videorecording] / by Abraham, Phil.; Hamm, Jon,1971-; Hendricks, Christina,1975-; Jones, January,1978-; Moss, Elisabeth,1983-; Slattery, John,1963-; Weiner, Matthew.; Entertainment One (Firm : Canada); Lions Gate Television (Firm);
Elisabeth Moss, John Slattery, Jon Hamm, January Jones, Christina Hendricks, Vincent Kartheiser.The beginning of the end for television's most celebrated show, four-time Primetime Emmy winner for Outstanding Drama Series and winner of three consecutive Golden Globes. Set in the captivating world of 1960s New York, it continues to follow iconic ad man Don Draper, his colleagues and his family.Canadian Home Video Rating: 14A.DVD, widescreen; Dolby Digital 5.1.
Subjects: Advertising agencies; Advertising; Businessmen; Competition (Psychology); Corporate culture; Man-woman relationships; Nineteen sixties; Television programs.;
For private home use only.
Available copies: 1 / Total copies: 1
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A lot like adiós : a novel / by Daria, Alexis,author.;
"After burning out in her corporate marketing career, Michelle Amato has built a thriving freelance business as a graphic designer. So what if her love life is nonexistent? She's perfectly fine being the black sheep of her marriage-obsessed Puerto Rican-Italian family. Besides, the only guy who ever made her want happily-ever-after disappeared thirteen years ago. Gabriel Aguilar left the Bronx at eighteen to escape his parents' demanding expectations, but it also meant saying goodbye to Michelle, his best friend and longtime crush. Now, he's the successful co-owner of LA's hottest celebrity gym, with an investor who insists on opening a New York City location. It's the last place Gabe wants to go, but when Michelle is unexpectedly brought on board to spearhead the new marketing campaign, everything Gabe's been running from catches up with him. Michelle is torn between holding Gabe at arm's length or picking up right where they left off--in her bed. As they work on the campaign, old feelings resurface, and their reunion takes a sexy turn. Facing mounting pressure from their families--who think they're dating--and growing uncertainty about their futures, can they resolve their past mistakes, or is it only a matter of time before Gabe says adiós again?"--Provided by publisher.
Subjects: Romance fiction.; Advertising campaigns; Graphic artists; Gymnasiums; Hispanic Americans; Man-woman relationships;
Available copies: 1 / Total copies: 1
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Mad men. [videorecording] / by Hamm, Jon,1971-; Hunter, Tim.; Jones, January,1978-; Moss, Elisabeth,1983-; Slattery, John,1963-; Taylor, Alan,1965-; Alliance Atlantis Vivafilm.; Alliance Films.; Lion's Gate Films.;
Disc 1. For those who think young -- Flight 1 -- The benefactor.Disc 2. Three Sundays -- The new girl -- Maidenform.Disc 3. The gold violin -- A night to remember -- Six month leave.Disc 4. The Inheritance -- The jet set --The mountain king -- Meditations in an emergency.Elisabeth Moss, John Slattery, Jon Hamm, January Jones.Returning for its second season, the Golden Globe winning series for Best TV Drama continues to blur the lines between truth and lies, perception and reality. Moving in a new direction, can Sterling Cooper keep up? Meanwhile, the private life of Don Draper becomes complicated in a new way. What is the cost of his secret identity?Canadian Home Video Rating: 14A.DVD ; Dolby digital ; widescreen presentation.Golden Globe's: Best Television Series, Drama, Best Performance by an Actor in a Television Series, Drama; Emmy's: Outstanding Drama Series, Outstanding Writing for a Drama Series
Subjects: Advertising agencies; Advertising; Businessmen; Competition (Psychology); Corporate culture; Man-woman relationships; Nineteen sixties; Television programs.; Video recordings for the hearing impaired.;
© c2012., Lions Gate Films ; Distributed by Alliance Films,
Available copies: 1 / Total copies: 1
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Mad men. [videorecording] / by Abraham, Phil.; Hamm, Jon,1971-; Moss, Elisabeth,1983-; Slattery, John,1963-; Weiner, Matthew.; Entertainment One (Firm : Canada); Lions Gate Television (Firm);
Elisabeth Moss, John Slattery, Jon Hamm, Christina Hendricks, Vincent Kartheiser.Returning for its sixth season, Mad Men, four-time Primetime Emmy winner for Outstanding Drama Series and winner of three consecutive Golden Globes, explores the glamorous and ego-driven ' Golden Age' of advertising in the late 1960's New York City.Canadian Home Video Rating: 14A.DVD, widescreen (1.78:1) presentation ; Dolby Digital 5.1.
Subjects: Advertising agencies; Advertising campaigns; Executives; Man-woman relationships; Nineteen sixties; Television programs.; Video recordings for the hearing impaired.;
© c2013., Lionsgate ; Distributed by Entertainment One,
Available copies: 1 / Total copies: 1
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