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Ultimate guide to social media marketing / by Butow, Eric,author.; Allton, Mike,author.; Herman, Jenn,author.; Liu, Stephanie,author.; Robinson, Amanda,author.;
"Ultimate guide to social media marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: Why businesses need to embrace social media marketing; Understanding today's social networks from big ones like Facebook and YouTube to emerging platforms; Learning how to craft your business's social media strategy using today's formats; How to leverage images and video in your social media outreach; Leveraging chat bots, paid social media, and influencer marketing; Building your business social marketing team; Measure your social media outreach progress and improve your performance over time"--
Subjects: Internet marketing.; Social media; Social media;
Available copies: 1 / Total copies: 1
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How big things get done : the surprising factors that determine the fate of every project, from home renovations to space exploration and everything in between / by Flyvbjerg, Bent,author.; Gardner, Dan,1968-author.;
Includes bibliographical references and index."Nothing is more inspiring than a big vision that becomes a triumphant reality. Think of how the Empire State Building went from sketch to the jewel of the New York skyline in twenty-one months; how Amazon started in a garage and became a global retail giant in five years; how, when coronavirus broke out in the city of Wuhan, the Chinese goverment built a 1,500-room hospital in under a week. These grand visions make for inspiring stories. But even for endeavors of far smaller and more modest scales, turning a vision into a plan and a plan into reality isn't easy. Whether it's delivering a key report to a client, organizing a big event, implementing a department-wide process, launching a small business, inventing a product, or renovating a home, many of our everyday projects are in fact complex feats of planning and coordination. Understanding what distinguishes the triumphs from the failures has been the life's work of Oxford professor Bent Flyvbjerg, dubbed "the world's leading megaproject expert" by KPMG. In Big Plans, he identifies the errors in judgement and decision-making that lead projects to fail, and offers research-based strategies for avoiding common pitfalls. For example: Think slow, act fast: It may seem obvious that we should spend less time planning and more time executing, but in practice this is exceedingly difficult. Plan backwards: Start with your goal, then identify the steps to get there. Eliminate the unpredictable: when a project gets derailed, we often cite "unforeseen problems." However, most problems can be foreseen, through a method called reference-class forecasting. Full of vivid examples ranging from the building of the Sydney Opera House to the making of Pixar's first film, Big Plans reveals how to get any ambitious project done: on time and on budget"--
Subjects: Project management; Project management;
Available copies: 1 / Total copies: 1
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Next chance you : tools, tips, and tough love for bringing your A-game to life / by Wagner, Brittany,1977-author.;
"Last Chance U star Brittany Wagner shows readers that even when they think they have failed and all hope is lost, every day offers a new chance to get up, start over, and seize the opportunities that come their way. In the Netflix hit docuseries Last Chance U, athletic academic counselor Brittany Wagner helped student-athletes who found themselves at a crossroads dig deep and move beyond personal failure to find success. Wagner's core mission-empowering others to bring their A-game into every interaction-is offered to readers here in Next Chance U, a motivational guide to personal success. Delivering practical strategies to help readers overcome obstacles, develop a growth mindset, and get out of their own damn way, she shares personal stories and lessons learned- from her own life and those she has counseled-with the same tough love and no-nonsense attitude that made her a fan favorite. Like many of the athletes she's worked with over the years, Brittany Wagner hasn't had it easy. From toxic relationships to challenging work environments, Brittany has had her own share of disappointments and setbacks in life, but her ability to reframe each day as an opportunity to start fresh has allowed her to rewrite her story and inspire those she's counseled to do the same. Sharing the daily habits and best practices that have helped her student-athletes go from their worst days to careers in the NFL, Next Chance U applies Brittany's experiential wisdom to everyday situations, giving readers a motivational shot in the arm to view every day as an opportunity to be better than before and put in the hard work necessary to make their dreams come true. She shares stories from her own life and those she has counseled with distilled, actionable advice that will embolden everyone from college students to CEOs to step away from their excuses and fearlessly pursue their goals, whether finding a new job, leaving a relationship, or simply having more compassion for themselves and others"--
Subjects: Motivation (Psychology); Self-actualization (Psychology); Success.;
Available copies: 1 / Total copies: 1
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The light we carry : overcoming in uncertain times / by Obama, Michelle,1964-author.;
Includes bibliographical references.In an inspiring follow-up to her critically acclaimed, #1 bestselling memoir Becoming, former First Lady Michelle Obama shares practical wisdom and powerful strategies for staying hopeful and balanced in today's highly uncertain world. There may be no tidy solutions or pithy answers to life's big challenges, but Michelle Obama believes that we can all locate and lean on a set of tools to help us better navigate change and remain steady within flux. In The Light We Carry, she opens a frank and honest dialogue with readers, considering the questions many of us wrestle with: How do we build enduring and honest relationships? How can we discover strength and community inside our differences? What tools do we use to address feelings of self-doubt or helplessness? What do we do when it all starts to feel like too much? Michelle Obama offers readers a series of fresh stories and insightful reflections on change, challenge, and power, including her belief that when we light up for others, we can illuminate the richness and potential of the world around us, discovering deeper truths and new pathways for progress. Drawing from her experiences as a mother, daughter, spouse, friend, and First Lady, she shares the habits and principles she has developed to successfully adapt to change and overcome various obstacles-the earned wisdom that helps her continue to "become." She details her most valuable practices, like "starting kind," "going high," and assembling a "kitchen table" of trusted friends and mentors. With trademark humor, candor, and compassion, she also explores issues connected to race, gender, and visibility, encouraging readers to work through fear, find strength in community, and live with boldness. "When we are able to recognize our own light, we become empowered to use it," writes Michelle Obama. A rewarding blend of powerful stories and profound advice that will ignite conversation, The Light We Carry inspires readers to examine their own lives, identify their sources of gladness, and connect meaningfully in a turbulent world.
Subjects: Biographies.; Anecdotes.; Self-help publications.; Personal narratives.; Obama, Michelle, 1964-; African American lawyers; African American women lawyers; Conduct of life.; Legislators' spouses; Presidents' spouses; Self-actualization (Psychology);
Available copies: 3 / Total copies: 3
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Rummikub classic [game]. by Please return all components in the container. ;
"It's really no surprise that Rummikub is so popular - it has all the elements that make a great game: it's easy to learn and fast moving, it's different every time it's played, it combines luck and strategy, and it changes quickly so every player has a chance to win until the very end"--from Amazon.Ages 8+.
Subjects: Board games.; Library of things.; Toys and instruments.;
© [2020]., Pressman Toy Corp,
Available copies: 1 / Total copies: 1
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The light we carry [text (large print)] : overcoming in uncertain times / by Obama, Michelle,1964-author.;
Includes bibliographical references.In an inspiring follow-up to her critically acclaimed, #1 bestselling memoir Becoming, former First Lady Michelle Obama shares practical wisdom and powerful strategies for staying hopeful and balanced in today's highly uncertain world. There may be no tidy solutions or pithy answers to life's big challenges, but Michelle Obama believes that we can all locate and lean on a set of tools to help us better navigate change and remain steady within flux. In The Light We Carry, she opens a frank and honest dialogue with readers, considering the questions many of us wrestle with: How do we build enduring and honest relationships? How can we discover strength and community inside our differences? What tools do we use to address feelings of self-doubt or helplessness? What do we do when it all starts to feel like too much? Michelle Obama offers readers a series of fresh stories and insightful reflections on change, challenge, and power, including her belief that when we light up for others, we can illuminate the richness and potential of the world around us, discovering deeper truths and new pathways for progress. Drawing from her experiences as a mother, daughter, spouse, friend, and First Lady, she shares the habits and principles she has developed to successfully adapt to change and overcome various obstacles-the earned wisdom that helps her continue to "become." She details her most valuable practices, like "starting kind," "going high," and assembling a "kitchen table" of trusted friends and mentors. With trademark humor, candor, and compassion, she also explores issues connected to race, gender, and visibility, encouraging readers to work through fear, find strength in community, and live with boldness. "When we are able to recognize our own light, we become empowered to use it," writes Michelle Obama. A rewarding blend of powerful stories and profound advice that will ignite conversation, The Light We Carry inspires readers to examine their own lives, identify their sources of gladness, and connect meaningfully in a turbulent world.
Subjects: Biographies.; Anecdotes.; Large type books.; Personal narratives.; Self-help publications.; Obama, Michelle, 1964-; African American lawyers; African American women lawyers; Conduct of life.; Legislators' spouses; Presidents' spouses; Self-actualization (Psychology);
Available copies: 1 / Total copies: 1
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The revenge of geography : what the map tells us about coming conflicts and the battle against fate / by Kaplan, Robert D.,1952-;
Includes bibliographical references and index.From Bosnia to Baghdad -- The revenge of geography -- Herodotus and his successors -- The Eurasian map -- The Nazi distortion -- The Rimland thesis -- The allure of sea power -- The "crisis of room" -- The geography of European divisions -- Russia and the independent heartland -- The geography of Chinese power -- India's geographical dilemma -- The Iranian pivot -- The former Ottoman Empire -- Braudel, Mexico, and grand strategy.
Subjects: Political geography.;
© c2012., Random House,
Available copies: 1 / Total copies: 1
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The light we carry [sound recording] : overcoming in uncertain times / by Obama, Michelle,1964-author,narrator.; Random House Audio Publishing,publisher.;
Read by the author.In an inspiring follow-up to her critically acclaimed, #1 bestselling memoir Becoming, former First Lady Michelle Obama shares practical wisdom and powerful strategies for staying hopeful and balanced in today's highly uncertain world. There may be no tidy solutions or pithy answers to life's big challenges, but Michelle Obama believes that we can all locate and lean on a set of tools to help us better navigate change and remain steady within flux. In The Light We Carry, she opens a frank and honest dialogue with readers, considering the questions many of us wrestle with: How do we build enduring and honest relationships? How can we discover strength and community inside our differences? What tools do we use to address feelings of self-doubt or helplessness? What do we do when it all starts to feel like too much? Michelle Obama offers readers a series of fresh stories and insightful reflections on change, challenge, and power, including her belief that when we light up for others, we can illuminate the richness and potential of the world around us, discovering deeper truths and new pathways for progress. Drawing from her experiences as a mother, daughter, spouse, friend, and First Lady, she shares the habits and principles she has developed to successfully adapt to change and overcome various obstacles-the earned wisdom that helps her continue to "become." She details her most valuable practices, like "starting kind," "going high," and assembling a "kitchen table" of trusted friends and mentors. With trademark humor, candor, and compassion, she also explores issues connected to race, gender, and visibility, encouraging readers to work through fear, find strength in community, and live with boldness. "When we are able to recognize our own light, we become empowered to use it," writes Michelle Obama. A rewarding blend of powerful stories and profound advice that will ignite conversation, The Light We Carry inspires readers to examine their own lives, identify their sources of gladness, and connect meaningfully in a turbulent world.
Subjects: Biographies.; Audiobooks.; Anecdotes.; Personal narratives.; Self-help publications.; Obama, Michelle, 1964-; African American lawyers; African American women lawyers; Conduct of life.; Legislators' spouses; Presidents' spouses; Self-actualization (Psychology);
Available copies: 1 / Total copies: 1
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All the worst humans : how I made news for dictators, tycoons, and politicians / by Elwood, Phil(Philip),author.;
Includes bibliographical references."A bridge-burning, riotous memoir by a top PR operative in Washington who exposes the secrets of the 129-billion-dollar industry that controls so much of what we see and hear in the media -- from a man who used to pull the strings, and who is now pulling back the curtain. After nearly two decades in the Washington PR business, Elwood wants to come clean, by exposing the dark underbelly of the very industry that's made him so successful. The first step is revealing exactly what he's been up to for the past twenty years -- and it isn't pretty. Elwood has worked for a murderer's row of clients, including Gaddafi, Assad, and the government of Qatar -- namely, the bad guys. In All the Worst Humans, Elwood unveils how the PR business works, and how the truth gets made, spun, and sold to the public -- not shying away from the gritty details of his unlikely career. This is a piercing look into the corridors of money, power, politics, and control, all told in Elwood's disarmingly funny and entertaining voice. He recounts a four-day Las Vegas bacchanal with a dictator's son, plotting communications strategies against a terrorist organization in Western Africa, and helping to land a Middle Eastern dictator's wife a glowing profile in Vogue on the same time the Arab Spring broke out. And he reveals all his slippery tricks for seducing journalists in order to create chaos and ultimately cover for politicians, dictators, and spies -- the industry-secret tactics that led to his rise as a political PR pro. Along the way, Phil walks the halls of the Capitol, rides in armored cars through Abuja, and watches his client lose his annual income at the roulette table. But as he moved up the ranks, he felt worse and worse about the sleaziness of it all -- until Elwood receives a shocking wake-up call from the FBI. This risky game nearly cost Elwood his life and his freedom. Seeing the light, Elwood decides to change his ways, and his clients, and to tell the full truth about who is the worst human"--
Subjects: Biographies.; Autobiographies.; Personal narratives.; Elwood, Phil (Philip); Communication in politics.; Political consultants; Public relations and politics.; Public relations consultants;
Available copies: 1 / Total copies: 1
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Digital minimalism : choosing a focused life in a noisy world / by Newport, Cal,author.;
Includes bibliographical references and index.Minimalism is the art of knowing how much is just enough. Digital minimalism applies this idea to our personal technology. It's the key to living a focused life in an increasingly noisy world. In this timely and enlightening book, the bestselling author of Deep Work introduces a philosophy for technology use that has already improved countless lives. Digital minimalists are all around us. They're the calm, happy people who can hold long conversations without furtive glances at their phones. They can get lost in a good book, a woodworking project, or a leisurely morning run. They can have fun with friends and family without the obsessive urge to document the experience. They stay informed about the news of the day, but don't feel overwhelmed by it. They don't experience "fear of missing out" because they already know which activities provide them meaning and satisfaction. Now, Newport gives us a name for this quiet movement, and makes a persuasive case for its urgency in our tech-saturated world. Common sense tips, like turning off notifications, or occasional rituals like observing a digital sabbath, don't go far enough in helping us take back control of our technological lives, and attempts to unplug completely are complicated by the demands of family, friends and work. What we need instead is a thoughtful method to decide what tools to use, for what purposes, and under what conditions. Drawing on a diverse array of real-life examples, from Amish farmers to harried parents to Silicon Valley programmers, Newport identifies the common practices of digital minimalists and the ideas that underpin them. He shows how digital minimalists are rethinking their relationship to social media, rediscovering the pleasures of the offline world, and reconnecting with their inner selves through regular periods of solitude. He then shares strategies for integrating these practices into your life, starting with a thirty-day "digital declutter" process that has already helped thousands feel less overwhelmed and more in control. Technology is intrinsically neither good nor bad. The key is using it to support your goals and values, rather than letting it use you. This book shows the way.
Subjects: Self-help publications.; Information technology; Internet addiction; Technological innovations;
Available copies: 1 / Total copies: 1
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