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Online marketing for small businesses / by Doherty, Julia(Writer on marketing);
LSC
Subjects: Internet marketing.; Small business marketing.;
Available copies: 1 / Total copies: 1
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See you on the internet : building your small business with digital marketing / by Swartz, Avery,author.;
Subjects: Internet marketing.; Small business marketing.;
Available copies: 0 / Total copies: 1
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How to show & sell your crafts : how to build your craft business at home, online, and in the marketplace / by Jayne, Torie.;
Includes bibliographical references, Internet addresses and index.Getting started -- Branding -- Selling basics -- Selling in person -- Marketing -- Words of wisdom -- What next?LSC
Subjects: Handicraft; Selling; Small business marketing.;
© 2014., St. Martin's Griffin,
Available copies: 1 / Total copies: 1
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This I know : marketing lessons from under the influence / by O'Reilly, Terry,1959-author.;
Includes bibliographical references and index."Canada's most famous ad man spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they--and anyone with something to sell--ever wanted to know. Following his bestselling Age of Persuasion, O'Reilly collects a lifetime of marketing wisdom into an indispensable guide to competing for your customers' attention. From understanding what business you're really in and foregoing the extra mile in favour of the extra inch, to the benefits of counterintuitive thinking and knowing an opportunity when you see one, This I Know will help anyone understand the fundamentals of good marketing strategy and building the relationships that turn good marketing into great results, no matter how big or small your budget."--
Subjects: Small business marketing.; Small business; Advertising.;
Available copies: 1 / Total copies: 1
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How to make it : 25 makers share the secrets to building a creative business / by Abbott, Erin Austen.;
Includes discographies.LSC
Subjects: Handicraft; Selling; Small business;
Available copies: 1 / Total copies: 1
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The marketing plan handbook : develop big-picture marketing plans for pennies on the dollar / by Bly, Robert W.;
Includes bibliographical references (pages 327-328) and index.Acknowledgments -- Preface -- Introduction -- Harness the Power of Vision -- Decide What Business You're In -- Get To Know Everything About Your Ideal Customer -- Who Is The Competition? -- Strategize: Position Your Business -- Build Out Your Product Line -- Assess Your Tactics -- Integrate Online and Offline Marketing -- Put Your Measurements In Place -- Write Your Plan -- Work It!--Implementation -- Review and Troubleshoot Your Plan -- Content Marketing -- Mobile Marketing -- Social Networking -- Appendix B Forms and Worksheets -- Appendix B Model Marketing Plan -- Appendix C Marketing Consultants -- Appendix D Sources and Resources -- Appendix E Glossary -- About the Author -- Index."Bly details the critical steps to marketplace success including developing a business vision, positioning strategically, researching the market, producing and selling products and services, assessing marketing tactics, creating an effective implementation schedule, and troubleshooting for future success and growth. Whether embarking on a new venture or reviving a current business, business owners need this practical handbook for market success and survival"--Provided by publisher.LSC
Subjects: Marketing; Small business;
Available copies: 1 / Total copies: 1
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The Dragons' den guide to assessing your business concept / by Vyge, John,1966-;
Includes bibliographical references (p. [305]-310), Internet addresses and index.LSC
Subjects: Dragons' den (Television program).; Business planning.; Small business; Marketing research.;
© c2012., J. Wiley & Sons Canada,
Available copies: 1 / Total copies: 1
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Start your own Etsy business : your step-by-step guide to handmade success / by Rich, Jason.; Entrepreneur Media, Inc.;
Includes Internet addresses and index.Discover what Etsy has to offer -- The many responsibilities of online business operators -- Calculating your costs and setting your prices -- Establishing yourself as an Etsy seller -- Creating your product listings and product photography -- Promoting and marketing your Etsy shop -- Always offer top-notch customer service -- Growing your Etsy business.LSC
Subjects: Etsy (Firm); Selling; Handicraft; Electronic commerce.; New business enterprises; Small business;
Available copies: 1 / Total copies: 1
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The social media advantage : an essential handbook for small business / by Berkley, Holly.; Walter, Amanda.;
LSC
Subjects: Internet marketing; Social media; Social media; Online social networks; Customer relations;
© 2013., Self-Counsel Press,
Available copies: 1 / Total copies: 1
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The Cubans : ordinary lives in extraordinary times / by DePalma, Anthony,author.;
"Modern Cuba comes alive in a vibrant portrait of a group of families's varied journeys in one community over the last twenty years. Cubans today, most of whom have lived their entire lives under the Castro regime, are hesitantly embracing the future. In his new book, Anthony DePalma, a veteran reporter with years of experience in Cuba, focuses on a neighborhood across the harbor from Old Havana to dramatize the optimism as well as the enormous challenges that Cubans face: a moving snapshot of Cuba with all its contradictions as the new regime opens the gate to the capitalism that Fidel railed against for so long. In Guanabacoa, longtime residents prove enterprising in the extreme. Scrounging materials in the black market, Cary Luisa Limonta Ewen has started her own small manufacturing business, a surprising turn for a former ranking member of the Communist Party. Her good friend Lili, a loyal Communist, heads the neighborhood's watchdog revolutionary committee. Artist Arturo Montoto, who had long lived and worked in Mexico, moved back to Cuba when he saw improving conditions but complains like any artist about recognition. In stark contrast, Jorge García lives in Miami and continues to seek justice for the sinking of a tugboat full of refugees, a tragedy that claimed the lives of his son, grandson, and twelve other family members, a massacre for which the government denies any role. In The Cubans, many patriots face one new question: is their loyalty to the revolution, or to their country?"--
Subjects: Biographies.;
Available copies: 1 / Total copies: 1
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