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The marketing plan handbook : develop big-picture marketing plans for pennies on the dollar / by Bly, Robert W.;
Includes bibliographical references (pages 327-328) and index.Acknowledgments -- Preface -- Introduction -- Harness the Power of Vision -- Decide What Business You're In -- Get To Know Everything About Your Ideal Customer -- Who Is The Competition? -- Strategize: Position Your Business -- Build Out Your Product Line -- Assess Your Tactics -- Integrate Online and Offline Marketing -- Put Your Measurements In Place -- Write Your Plan -- Work It!--Implementation -- Review and Troubleshoot Your Plan -- Content Marketing -- Mobile Marketing -- Social Networking -- Appendix B Forms and Worksheets -- Appendix B Model Marketing Plan -- Appendix C Marketing Consultants -- Appendix D Sources and Resources -- Appendix E Glossary -- About the Author -- Index."Bly details the critical steps to marketplace success including developing a business vision, positioning strategically, researching the market, producing and selling products and services, assessing marketing tactics, creating an effective implementation schedule, and troubleshooting for future success and growth. Whether embarking on a new venture or reviving a current business, business owners need this practical handbook for market success and survival"--Provided by publisher.LSC
Subjects: Marketing; Small business;

Surrounded by idiots : the four types of human behavior and how to effectively communicate with each in business (and in life) / by Erikson, Thomas,1965-author.; Bradbury, Rod,translator.; Pender, Martin,translator.; translation of:Erikson, Thomas,1965-Omgiven av idioter.English.;
Erikson explains that there are four key behavior types that define how we interact with and perceive the people around us. Reds are dominant and commanding, Yellows are social and optimistic, Greens are laid back and friendly, and Blues are analytical and precise. Understanding someone's pattern of behavior is the key to successful communication. Erikson provides practical advice for interacting with people based on their color profiles. -- adapted from jacket.
Subjects: Communication in organizations.; Communication; Communicative competence.; Communication;

The algebra of wealth : a simple formula for financial security / by Galloway, Scott,1964-author.;
Includes bibliographical references (pages 261-276) and index."A must-have guide to optimizing your life for wealth and success, from bestselling author, NYU professor and co-host of the Pivot podcast Scott Galloway. Today's workers have more opportunities and mobility than any generation before. They also face unprecedented challenges, including inflation, labor and housing shortages, and climate volatility. Even the notion of "retirement" is undergoing a profound rethink, as our lifespans extend and our relationship with work evolves. In The Algebra of Wealth, Galloway lays bare the rules of financial success in today's economy. In characteristic unvarnished, no-BS style, he explains you what you need to know in order to better your chances for economic security no matter what. Bursting with practical, game-changing advice from one of the world's most popular business school professors, The Algebra of Wealth is the practical guidebook you need to win today's wealth game"--
Subjects: Finance, Personal.; Self-actualization (Psychology); Success.; Wealth;

Instagram for business for dummies / by Butow, Eric,author.; Walker, Corey,author.;
Instagram For Business For Dummies shows you how to use the app to connect with your audience in a meaningful way as you showcase your products and offer a unique insider's view of your brand. Perfect for Instagram newbies or those who want to spruce up an existing account, this book helps you set up a powerful business profile, compose successful posts, and tell your story to the world.
Subjects: Instagram (Firm); Internet marketing.; Online social networks.;

Trillion Dollar Coach. by Eagle, Alan,actor.; Schmidt, Eric,actor.; Rosenberg, Jonathan,actor.; LIT Videobooks (Firm),dst; Kanopy (Firm),dst;
Alan Eagle, Eric Schmidt, Jonathan RosenbergOriginally produced by LIT Videobooks in 2021.The team behind "How Google Works" returns with management lessons from legendary coach and business executive Bill Campbell, whose mentoring of some of our most successful modern entrepreneurs has helped create well over a trillion dollars in market value.Mode of access: World Wide Web.
Subjects: Documentary films.; Literature.; Arts.; Business.; Leadership.; Business education.; Documentary films.; Artists.; Authors--Interviews.; Management.; Authors.; Art and architecture.;

Effective Communication Skills. by Kehoe, Dalton,actor.; The Great Courses (Firm),dst; Kanopy (Firm),dst;
Dalton KehoeOriginally produced by The Great Courses in 2011.Learn more about how you communicate verbally, the common problems you can encounter in doing so, and how you can improve your own effectiveness - especially by overcoming the psychological and biological hard-wiring that often gets in the way of success. These 24 lectures by Professor Dalton Kehoe are packed with the tools and strategies you need to get what you want.Mode of access: World Wide Web.
Subjects: Documentary films.; Business.; Leadership.; Instructional films.; Business education.; Health.; Documentary films.; Communication.; Life skills.; Occupational training.;

Home sweet hell [videorecording (BLURAY)]. by Heigl, Katherine; Brewster, Jordana; Wilson, Patrick; Belushi, Jim;
Director, Anthony Burns.Katherine Heigl, Jordana Brewster, Patrick Wilson, Jim Belushi.Don Champagne seems to have it all: a successful business, a perfect house, perfect kids and a perfect wife. Unfortunately, when his wife, Mona, learns of Don's affair with a pretty new salesgirl, this suburban wonderland spirals out of control. Don quickly realizes that Mona will stop at nothing to sustain their storybook life.CHVRS rating: 14A.Blu-ray.
Subjects: Comedy.; Comedy.;
© 2015., Columbia,

What to Make of a Life : Cliffs, Fog, Fire and the Self-Knowledge Imperative. by Collins, Jim.;
It is a question we all wrestle with more than once: how do we find our way in the world? How do we make it past the cliffs, significant events that can radically change a life? In 'What to Make of a Life', Jim Collins offers transformative lessons on constructing - and reconstructing - a life through the cliff moments and transitions we all will face repeatedly in our lives.Library Bound Incorporated
Subjects: BIOGRAPHY & AUTOBIOGRAPHY / Memoirs; BUSINESS & ECONOMICS / Personal Success; PSYCHOLOGY / Developmental / Lifespan Development; SELF-HELP / Motivational & Inspirational; SELF-HELP / Personal Growth / Happiness; SELF-HELP / Personal Growth / Success; SOCIAL SCIENCE / General; SOCIAL SCIENCE / Research; SOCIAL SCIENCE / Sociology / General;

The Art of Danish Living How the World's Happiest People Find Joy at Work [electronic resource] : by Wiking, Meik.aut; cloudLibrary;
A beautiful, research-backed guide on how to work like the happiest people in the world from the CEO of the Happiness Research Institute in Copenhagen and bestselling author of the New York Times bestseller The Little Book of Hygge. It is well-known that the Danish have a fantastic balance of work and home life, that working late is discouraged, parental leave is split equally, and long relaxing summer holidays are the norm. They even have a word that means “happiness at work”—arbejdsglæde. All of this is true while the rest of the western world are struggling with a burn-out epidemic, so where are we going wrong? Based on a new study from The Happiness Research Institute in Copenhagen, which was conducted across thousands of workers and some of the biggest companies in the world, Meik's latest book reveals the main factors in our happiness at work in his most pertinant book yet. With chapters on Purpose, Trust, Relationships, Balance, Success, and much more, Meik suggests a more holistic approach to life and work that makes it possible for us all to reduce stress, increase productivity, and get more out of life.
Subjects: Electronic books.; Happiness; Success; Personal Success;
© 2024., Penguin Canada,

The Art of Teaching. by N. Allitt, Patrick,actor.; The Great Courses (Firm),dst; Kanopy (Firm),dst;
Patrick N. AllittOriginally produced by The Great Courses in 2010.Learn how to reach astounding new levels of success as a teacher with THE ART OF TEACHING: BEST PRACTICES FROM A MASTER EDUCATOR. These 24 lectures, delivered by award-winning Professor Patrick N. Allitt, will help you develop and enhance your teaching style, as well as provide you with invaluable methods, tools, and advice for handling all manner of teaching scenarios.Mode of access: World Wide Web.
Subjects: Educational films.; Teachers.; Education.; Instructional films.; Business education.; Business.; Teaching.; Classroom management.; Occupational training.; Vocational guidance.;

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