Dietz, Karen A.

Business storytelling for dummies /Karen Dietz and Lori L. Silverman. --
Hoboken, N.J. :John Wiley & Sons,c2014.

xii, 367 p. --

Includes Internet addresses and index.

LSC31.99

1.Storytelling.2.Storytelling--Economic aspects.3.Storytelling--Handbooks, manuals, etc.4.Success in business.5.Marketing.Dynamic Details
#408LCCN:2013-949562