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The successful marketing plan : how to create dynamic, results-oriented marketing  Cover Image Book Book

The successful marketing plan : how to create dynamic, results-oriented marketing / Roman G. Hiebing, Jr., Scott W. Cooper, and Steve J. Wehrenberg. --

Hiebing, Roman G. (Author). Cooper, Scott W. (Added Author). Wehrenberg, Steve. (Added Author).

Record details

  • ISBN: 0071745572 (pbk.)
  • ISBN: 9780071745574 (pbk.)
  • Physical Description: xxxvi, 566 p. : ill.
  • Edition: Fully rev. and expanded 4th ed. --
  • Publisher: New York ; McGraw-Hill, c2012.

Content descriptions

General Note:
Includes index.
Immediate Source of Acquisition Note:
LSC 49.95
Subject: Marketing > Planning.

Available copies

  • 1 of 1 copy available at Tsuga Consortium.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Lakeshore Branch 658.802 Hie 2012 31681002310969 NONFICPBK Available -


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