Book
Value proposition design : how to create products and services customers want / Written by Alex Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith ; Designed by Trish Papadakos.
Record details
- ISBN: 9781118968055
- Physical Description: xxv, 290 pages : coloured illustrations ; 19 x 25 cm.
- Copyright: c[2014].
Content descriptions
| Bibliography, etc. Note: | Includes index (pages 282-290). |
| Formatted Contents Note: | Contents: Canvas. Customer profile ; Value map ; Fit -- Design. Prototyping possibilities ; Starting points ; Understanding customers ; Making choices ; Finding the right business model ; Designing in established organizations -- Test. What to test ; Testing step-by-step ; Experiment library ; Bringing it all together -- Evolve. Create alignment ; measure & monitor ; Improve relentlessly ; Reinvent yourself constantly ; Taobao : reinventing (e)-commerce. |
Search for related items by subject
| Subject: | Business planning. Customer service > Management. Quality control. Production management > Quality Control. Strategic planning. Customer relations. |
Available copies
- 1 of 1 copy available at Tsuga Consortium.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Lakeshore Branch | 658.4012 Ost | 31681002932853 | NONFICPBK | Available | - |
