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The essential social media marketing handbook : a new roadmap for maximizing your brand, influence, and credibility  Cover Image Book Book

The essential social media marketing handbook : a new roadmap for maximizing your brand, influence, and credibility / Gail Z. Martin.

Summary:

"In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility"--Provided by publisher.

Record details

  • ISBN: 1632650924 (pbk.)
  • ISBN: 9781632650924 (pbk.)
  • Physical Description: 238 pages
  • Publisher: Wayne, N.J. : Career Press, [2017]

Content descriptions

Bibliography, etc. Note:
Includes Internet addresses and index.
Immediate Source of Acquisition Note:
LSC 21.95
Subject: Internet marketing.
Social media > Marketing.
Social marketing.


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