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Ultimate guide to social media marketing / by Butow, Eric,author.; Allton, Mike,author.; Herman, Jenn,author.; Liu, Stephanie,author.; Robinson, Amanda,author.;
"Ultimate guide to social media marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: Why businesses need to embrace social media marketing; Understanding today's social networks from big ones like Facebook and YouTube to emerging platforms; Learning how to craft your business's social media strategy using today's formats; How to leverage images and video in your social media outreach; Leveraging chat bots, paid social media, and influencer marketing; Building your business social marketing team; Measure your social media outreach progress and improve your performance over time"--
Subjects: Internet marketing.; Social media; Social media;
Available copies: 1 / Total copies: 1
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Protocol : the power of diplomacy and how to make it work for you / by Marshall, Capricia Penavic,1964-author.;
"President Obama's former White House Chief of Protocol looks at why diplomacy and etiquette matter-and what they can do for you"--
Subjects: Marshall, Capricia Penavic, 1964-; United States. Department of State. Office of the Chief of Protocol; Business etiquette.; Negotiation in business.; Interpersonal relations.;
Available copies: 1 / Total copies: 1
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The midnight ride / by Mezrich, Ben,1969-author.;
'The Midnight Ride' is a commercial thriller that connects the Gardner Museum heist with a tantalizing alternate history of New England's founding fathers, and introduces a woman with a dark past who's stumbled upon the most fascinating secret in American history. From the author of 'Bitcoin Billionaires', 'The Accidental Billionaires' (adapted by Aaron Sorkin into the David Fincher film 'The Social Network') and 'Bringing Down the House' (adapted into the #1 box office hit film '21').
Subjects: Thrillers (Fiction); Cardsharping; College teachers; Ex-convicts; Murder; Women graduate students;
Available copies: 1 / Total copies: 1
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The end of Alzheimer's : the first program to prevent and reverse cognitive decline / by Bredesen, Dale E.,author.;
Includes bibliographical references and index.
Subjects: Alzheimer's disease; Alzheimer's disease;
Available copies: 1 / Total copies: 1
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FIFA 14 by EA Sports (Firm); Microsoft Corporation.;
Game.Experience the emotion of scoring great goals in FIFA 14. The game plays the way great soccer matches are contested, with innovations to the award-winning gameplay that inspire fans to build play through midfield, dictating the tempo of a match. Feel the tension as chances are created, and experience the thrill of hitting the back of the net. A new feature called Pure Shot and a brand-new ball physics system will transform shooting, making every shot attempt feel real, and when players connect with the perfect strike, feel exhilarating. FIFA 14 delivers engaging online features and live services that connect fans to the heartbeat of the sport - and to each other - through EA SPORTS Football Club. FIFA 14 is soccer's social network, where fans connect, compete and share with millions of others around the world.ESRB Content Rating: E, Everyone.DVD compatible with Xbox console ; HDTV 720p/1080i/1080p ; in game Dolby Digital ; 2-22 player (co-op 2-4) online multiplayer with voice (paid subscription and broadband Internet connection required) ; Kinect sensor optional.
Subjects: Fédération internationale de football association; Computer games.; FIFA 14 (Game); Soccer; Video games.; Xbox 360 (Video game console);
© c2013., Microsoft Corp.,
Available copies: 1 / Total copies: 1
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FIFA 14 by EA Sports (Firm); Microsoft Corporation.;
Game.Experience the emotion of scoring great goals in FIFA 14. The game plays the way great soccer matches are contested, with innovations to the award-winning gameplay that inspire fans to build play through midfield, dictating the tempo of a match. Feel the tension as chances are created, and experience the thrill of hitting the back of the net. A new feature called Pure Shot and a brand-new ball physics system will transform shooting, making every shot attempt feel real, and when players connect with the perfect strike, feel exhilarating. FIFA 14 delivers engaging online features and live services that connect fans to the heartbeat of the sport - and to each other - through EA SPORTS Football Club. FIFA 14 is soccer's social network, where fans connect, compete and share with millions of others around the world.ESRB Content Rating: E, Everyone.DVD compatible with Playstation console ; HDTV 720p/1080i/1080p ; in game Dolby Digital ; 2-22 player (co-op 2-4) online multiplayer with voice (paid subscription and broadband Internet connection required) ; Kinect sensor optional.
Subjects: Fédération internationale de football association; Computer games.; FIFA 14 (Game); Soccer; Video games.; Playstation 3 (Video game console);
© c2013., Microsoft Corp.,
Available copies: 1 / Total copies: 1
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Making Black America [videorecording] : through the grapevine / by Burke, Kevin(Motion picture producer),television producer.; Gates, Henry Louis,Jr.,narrator,host.; Harris, Shayla,television director,television producer.; Holman, Stacey,television director,television producer.; PBS Distribution (Firm),distributor.;
Henry Louis Gates Jr., host, narrator.The four-part series hosted by Henry Louis Gates, Jr., chronicles the vast social networks and organizations created by and for Black people beyond the reach of the "White gaze." The series recounts the establishment of the Prince Hall Masons in 1775 through the formation of all-Black towns and business districts, Historically Black Colleges and Universities, destinations for leisure, and the social media phenomenon of Black Twitter. Professor Gates sits with noted scholars, politicians, cultural leaders, and old friends to discuss this world behind the color line and what it looks like today. It takes viewers into an extraordinary world that showcased Black people's ability to collectively prosper, defy white supremacy and define Blackness in ways that transformed America itself.E.Closed-captioned for the hearing impaired.DVD ; wide screen presentation ; stereophonic.
Subjects: Television mini-series.; Documentary television programs.; Historical television programs.; Nonfiction television programs.; Video recordings for the hearing impaired.; African Americans; African Americans;
For private home use only.
Available copies: 1 / Total copies: 1
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The murder bag / by Parsons, Tony,1953-;
Subjects: Detective and mystery stories.; Mystery fiction.; Serial murder investigation ; Serial murders;
© c2014., Century,
Available copies: 1 / Total copies: 1
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Facebook : the inside story / by Levy, Steven,author.;
Includes bibliographical references and index."In his sophomore year of college, Mark Zuckerberg created a simple website to serve as a campus social network. The site caught on like wildfire, and soon students nationwide were on Facebook. Today, Facebook is nearly unrecognizable from Zuckerberg's first, modest iteration. It has grown into a tech giant, the largest social media platform and one of the most gargantuan companies in the world, with a valuation of more than $576 billion and almost 3 billion users. There is no denying the power and omnipresence of Facebook in American daily life. And in light of recent controversies surrounding election-influencing 'fake news' accounts, the handling of its users' personal data, and growing discontent with the actions of its founder and CEO, never has the company been more central to the national conversation. Based on years of exclusive reporting and interviews with Facebook's key executives and employees, including Mark Zuckerberg and Sheryl Sandberg, Steven Levy's sweeping narrative digs deep into the whole story of the company that has changed the world and reaped the consequences"--
Subjects: Facebook (Firm); Facebook (Electronic resource);
Available copies: 1 / Total copies: 1
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The marketing plan handbook : develop big-picture marketing plans for pennies on the dollar / by Bly, Robert W.;
Includes bibliographical references (pages 327-328) and index.Acknowledgments -- Preface -- Introduction -- Harness the Power of Vision -- Decide What Business You're In -- Get To Know Everything About Your Ideal Customer -- Who Is The Competition? -- Strategize: Position Your Business -- Build Out Your Product Line -- Assess Your Tactics -- Integrate Online and Offline Marketing -- Put Your Measurements In Place -- Write Your Plan -- Work It!--Implementation -- Review and Troubleshoot Your Plan -- Content Marketing -- Mobile Marketing -- Social Networking -- Appendix B Forms and Worksheets -- Appendix B Model Marketing Plan -- Appendix C Marketing Consultants -- Appendix D Sources and Resources -- Appendix E Glossary -- About the Author -- Index."Bly details the critical steps to marketplace success including developing a business vision, positioning strategically, researching the market, producing and selling products and services, assessing marketing tactics, creating an effective implementation schedule, and troubleshooting for future success and growth. Whether embarking on a new venture or reviving a current business, business owners need this practical handbook for market success and survival"--Provided by publisher.LSC
Subjects: Marketing; Small business;
Available copies: 1 / Total copies: 1
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